(Ashland, KY, 2011) As the economy struggles to recover and unemployment rates remain high, The Salvation Army is sounding an urgent call to Ashland area neighbors to respond generously to the needs of the less fortunate this Thanksgiving.   The Army is asking for immediate donations of cash, non-perishable food, and turkeys as well as volunteers to help during the Thanksgiving holiday. 

The number of families finding themselves in desperate financial straits continues to increase in the Ashland area.  The need for compassionate support from the public is more essential than ever. 

“We know people have been seriously affected by the deep recession over the past few years,  and we are grateful to generous friends in our community who have provided faithful support for families and individuals struggling to make ends meet,” says Major Darrell Kingsbury of the Ashland corps.  “Unfortunately, the need has not decreased, and the level of public support is just not keeping up. It is particularly sad for us to see the growing numbers of families with children who have lost their homes and now need our help.”

The economic situation: high unemployment, increasing food and fuel prices, the housing and credit crisis, has contributed to the drop in local donations too.  With consumer confidence shaky, discretionary income has been adversely affected, decreasing the dollars for donations to organizations like The Salvation Army. In fact, some who have been generous supporters in the past are now coming to our doors in need of help themselves.

Many struggling individuals feel forgotten and disheartened as they approach the Thanksgiving season, but The Salvation Army believes the community will once again step forward and lend a helping hand to those who need it most. “We’ve been doing this work for over 100 years so we’re not going to turn away any deserving neighbor now,” says Major Kingsbury “The Salvation Army plans on doing the most good we can with the gifts we receive to help those in the greatest need in our community.  We urge our friends, those whose circumstances will allow, to dig deep this year to spread the spirit of Thanksgiving to those who are facing particularly hard times.”

The Salvation Army, an evangelical part of the universal Christian church established in 1865, has been supporting those in need in His name without discrimination for 130 years in the United States. Nearly 30 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. 82 cents of every dollar spent is used to carry out those services in 5,000 communities nationwide. For more information, go to



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