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Clark's Christmas Kids

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Consumer Advocate Clark Howard Teams Up
With Salvation Army to Support Kids at Christmas

Louisville, KY (December 4, 2009): Last year, as the nation struggled with the crippling effects of record-breaking unemployment, home foreclosures, and rising housing and transportation costs, nearly 30 million Americans received assistance from The Salvation Army's 7,800 centers of operation throughout the country. This year, beginning November 27, The Salvation Army and nationally syndicated consumer advocate Clark Howard will again team up to brighten the holidays for impoverished families struggling to rebuild their lives.

“For the fourth consecutive year, Clark Howard’s Christmas Kids Campaign will encourage its listeners to support The Salvation Army’s holiday fundraising efforts through online monetary donations at,” explains Mr. Howard.

“The Salvation Army is well-known for its responsible stewardship of your money, and our listeners should be comforted in knowing that 100% of the funds raised will go to The Salvation Army to help children in need throughout the country.”

According to The Salvation Army officials, “82 cents of every dollar The Salvation Army spends goes directly to support community service programs – far exceeding the Better Business Bureau's guideline of 65 percent.” A 2007 New York Times article exclaimed, “The Salvation Army is widely considered exemplary among nonprofits in handling cash collections.”

Last year, Clark Howard’s Christmas Kids Campaign raised $80,000 which helped The Salvation Army’s Angel Tree program provide new toys and clothing for thousands of children in need. This year, The Salvation Army expects the number of children in need of a Christmas gift to be especially great due to the recession.

The Clark Howard Show airs live Monday through Friday from 1-4PM eastern time. Click HERE to find your local radio affiliate.

November 27 through December 31, visit to make a donation and get stories and updates on Clark Howard’s Christmas Kids Campaign and how your donations are working in your community.


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